Oscar Wilde once wrote: “Be yourself; everyone else is already taken.” There could be no better way to sum up the idea behind VARTA’s #Selfie_Shooters contest.
VARTA is looking to find out whether the international community has the stuff photographic geniuses are made of and rewards their creativity with a grand prize of €3,000 and 10 x VARTA product sets worth ca. €160 each. Getting in on the game couldn’t be easier: All participants have to do is take a photo of themselves with a Portable Power product.
The challenge participants face is finding a particularly creative way to highlight the little power providers. Practical and compact, the Portable Power products provide mobile devices with an energyful power boost when batteries start to give up the ghost at the wrong time. The VARTA Powerpacks provide up to seven hours of added talk time, depending on the model used. The additional power boost is a not only a plus when talking on the phone, but also when taking pictures. After all, people sometimes need more than one shot to land the perfect photo.
Here's how it works!
Participants can register for the contest starting April 1, 2014 at www.selfie-shooters.com. This is one contest where speed pays: The first 400 participants to register by April 15 will receive a Mini Powerpack for free.
The contest gallery opens for submissions on April 15; the deadline for submissions is May 31. At the same time, all participants can mobilize fans on a variety of social media platforms by uploading their photos with the hashtag #Selfie_Shooters. The more votes an entry gets from the community, the better its chances at receiving the grand prize.
Voting is open from June 1 to 30. The community decides who the winners will be. The winners will be announced on July 7, and the winning photos will be published the same day. And voting pays: All voters will be entered in a drawing for the chance to receive one of 100 Emergency Powerpacks.
For more information, visit www.varta-consumer.com or the official international VARTA Consumer Facebook page.
Press contact
häberlein & mauerer ag
Nadine Rümmelin
Phone: +49/89/38108104
Email: varta@haebmau.de
About VARTA AG
VARTA AG produces and markets a comprehensive battery portfolio, ranging from microbatteries, household batteries, energy storage systems to customer-specific battery solutions for a wide range of applications, and, as a technology leader, sets industry standards in key areas. As the parent company of the Group, it operates in the business segments “Microbatteries & Solutions” and “Household Batteries”.
The “Microbatteries & Solutions” segment focuses on the OEM business for microbatteries as well as on the lithium-ion battery pack business. Through intensive research and development, VARTA sets global standards in the microbattery sector and is a recognized innovation leader in the important growth markets of lithium-ion technology and primary hearing aid batteries. The “Household Batteries” segment comprises the battery business for end customers, including household batteries, rechargeable batteries, chargers, portable power (power banks) and lights as well as energy storage devices. The VARTA AG Group currently employs almost 4,000 people. With five production and manufacturing facilities in Europe and Asia, and distribution centers in Asia, Europe and the USA, VARTA AG’s operating subsidiaries are currently active in over 75 countries worldwide.