International success for VARTA: The new VARTA Mini Powerpack has won the 2014 Red Dot Design Award. Earlier this year, two products from the VARTA Consumer portfolio received already the international CES Innovations Design and Engineering Award.
Practical, compact and always there in an emergency. The little power player from the VARTA Portable Power series has come out on top among fierce international competition, taking home the 2014 Red Dot Design Award. Sixty minutes of additional talk time in a pocket-sized format, perfect for smartphones with Micro USB and Apple 30-pin dock connectors and packaged in intelligent, innovative design won over the panel of judges.
The Red Dot Design Award is one of the largest product design and innovation competitions worldwide. Every year, a panel of experts evaluates products from around the world and awards prizes to the very best ones. The winning products are on display at the Red Dot Design Museum in Essen, Germany for one year after receiving the prize.
Further information about VARTA Consumer Batteries can be found at www.varta-consumer.com and on VARTA Consumer’s official international Facebook page.
Press contact
häberlein & mauerer ag
Nadine Rümmelin
Phone: +49/89/38108104
Email: varta@haebmau.de
About VARTA AG
VARTA AG produces and markets a comprehensive battery portfolio, ranging from microbatteries, household batteries, energy storage systems to customer-specific battery solutions for a wide range of applications, and, as a technology leader, sets industry standards in key areas. As the parent company of the Group, it operates in the business segments “Microbatteries & Solutions” and “Household Batteries”.
The “Microbatteries & Solutions” segment focuses on the OEM business for microbatteries as well as on the lithium-ion battery pack business. Through intensive research and development, VARTA sets global standards in the microbattery sector and is a recognized innovation leader in the important growth markets of lithium-ion technology and primary hearing aid batteries. The “Household Batteries” segment comprises the battery business for end customers, including household batteries, rechargeable batteries, chargers, portable power (power banks) and lights as well as energy storage devices. The VARTA AG Group currently employs almost 4,000 people. With five production and manufacturing facilities in Europe and Asia, and distribution centers in Asia, Europe and the USA, VARTA AG’s operating subsidiaries are currently active in over 75 countries worldwide.